How to pick the perfect red lipstick

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Rogelio Reyna and Jeannette KaplunCelebrity makeup artist Rogelio Reyna knows all about how to choose the perfect red lipstick for his clients. As Director of Artistry and Education for Bobbi Brown Cosmetics (Latin America and US Hispanic) and PRO artist, he’s helped countless women find the ideal shade for their skin tone.

Bobbi Brown Sultry Red lipstickRecently I had the privilege of experiencing Rogelio’s talent during a Bobbi Brown event at Macy’s Aventura and all I can say is that he inspired me to try a much brighter red lipstick than I had ever thought would look good on me. After defining my eyes and smoothing my skin tone, Rogelio Reyna gave me a pop of color with Bobbi Brown’s lipstick in Sultry Red from the Scotch on the Rocks collection. Added bonus? It lasted through all the events I had that day, which included Art Basel and a holiday preview at a South Beach boutique.

Check out Rogelio’s secret to finding the perfect red lipstick in this video on our YouTube channel:

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TV Host, Speaker & Author

Jeannette Kaplun is a Latina mom of 2, TV host, author and blogger. She's the founder of Hispana Global and has appeared on Good Morning America, The Steve Harvey Show, Despierta América, Hoy Día, CNN en Español and The Chew. Previously she co-founded Todobebé and hosted the Emmy-nominated Viva la Familia TV show on Univision. Jeannette's work has been featured in prominent media outlets such as Forbes, The Huffington Post, Today Show Parenting Team, Parents Latina, Univision and Telemundo. She has also been a speaker at industry conferences and events, sharing her expertise on content creation, branding, and entrepreneurship. She serves as Special Advisor to The Bank of America Institute for Women's Entrepreneurship at Cornell and was included in the Forbes #Next1000 2021 list. She won the Iris Award for Instagram of the Year in 2021. Jeannette lives in Miami with her family and Maltese dog, Snoopy.

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